Downtown Ames is always festive during the holidays! Join us for a night of fun holiday themed activities that are great for the whole family.

Snow Magic Kick Off Activities

• Santa will be in town! You can visit Santa at Duck Worth Wearing from 5pm-8pm
• Ready to write your letter to Santa? Visit Octagon Center for the Art and you can write a letter to Santa! Fill out the envelope and who knows, Santa might just write you back!
• Looking to spread some extra cheer? You can visit Buddy the Elf at Dog-Eared Books!
• Downtown Ames is ready for some winter magic! Participating businesses will have their windows decorated for the season. Scan the QR code outside of their display and help the businesses win bragging rights for the winter season!
• Want to sing a holiday song or two? Carolers will be strolling throughout Downtown Ames during the event. Feel free to join in!
• Carriage rides are BACK! You can catch a ride through Downtown Ames at The Depot or outside of the Ames History Museum from 6pm-8pm.
• Check out the Discover Ames Selfie Station at Ames 1864 and visit with Discover Ames team!
• Stay tuned for more activities!

Downtown Ames businesses – sign up here to participate!

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Snow Magic Kick Off Business Activities – coming soon!

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Thank you to our sponsors!.

*Downtown Ames often takes photographs & video during our events for use on social media or our website. By attending, you agree that Downtown Ames may use any image of you that might appear in photographs or video taken at a Downtown Ames event.*